Hollywood and Silicon Valley try again to bridge their divide

NY Times: Hollywood and Silicon Valley try again to bridge their divide.

A story that Dan Scheinman, a senior vice president at Cisco Systems in San Jose, Calif., likes to tell illustrates the cultural divide between Hollywood and his Silicon Valley.

Last year he met with an affluent film producer who marveled at the extraordinary riches afforded Google executives. Mr. Scheinman told him that most got wealthy accepting stock options instead of million-dollar salaries. When Mr. Scheinman asked if the producer would ever accept equity instead of cash if they worked together, the moviemaker sniffed.

“I fly a G4,” he told Mr. Scheinman, referring to the Gulfstream jet he owned. “How far do you think my G4 will go on stock options? I need cash.”

Only 350 miles separate the two California business cultures, and executives are once more trying to bridge the gap between technology and entertainment. But media moguls and Silicon Valley entrepreneurs working together again has all the familiarity of a late-night rerun.  ...